Headlines in the Global Wellness Economy

Global Wellness News™ | May 30th, 2023

The Age of Re-enchantment

This new trend report explains how brands can meet consumers’ current hunger for re-enchantment, by creating emotional experiences that deliver joy, wonder, the awe-inspiring, and the magical – even fear. Wellness is key.

Equinox Will Now Help You Buy Your Next Rolex or Book a Helicopter

The club’s new Circle program connects people with luxury offerings, from watches and travel to sneakers and beyond. The offerings are meant to shift the narrative that Equinox is merely a high-performance fitness club, to a brand that spans a variety of luxury lifestyle categories.

Bitewell, The Healthy Food Marketplace, Brings On New Investors To Reduce Insurance Premiums For Companies

The food-as-medicine concept, that works directly with employers to deliver healthy food benefits, just raised $4 million, with Lake Nona Fund participating.

AI in Fitness: Could Your Future Workout Buddy Be a Robot?

.Here’s how artificial intelligence could affect the way people work out in the future.

Focus on Hotels: Agricultural tourism is a growing trend

Luxury hotels and resorts are putting their farm experiences front and center, catering to guests who dig authentic experiences and don’t mind getting their hands dirty.

obé Fitness Launches Personalized Workouts

Digital platforms are no longer just content machines.

Curated Global Wellness News is posted every Tuesday and Thursday on the Industry News section of the GWS website. Sign up to receive weekly industry news, trends and updates from the Global Wellness Summit.