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Saudi Arabia’s New Tourism Play Trades Skyscrapers for Nature A mountainous province the size of Austria is luring luxury hoteliers and intrepid travelers with its dramatic peaks and culture-packed valleys—a boon for the country’s ambitious tourism goals. Read the article on Bloomberg > Read More from the Global Wellness News ™

Consumers, Brands Seek Scientific Co-Signs Armed with content, credentials, and community, celeb doctors and biohackers are forgoing endorsements to launch full-stack companies. Read More from the Global Wellness News ™

Gates Foundation pledges $2.5 billion to women’s health initiatives Breaking: The Gates Foundation said it would commit $2.5 billion through 2030 to support women’s health initiatives, its largest funding commitment ever to the issue. Read More from the Global Wellness News ™

Saudi Arabia’s Foodtech Startup Calo Raises $39M In Series B Extension Saudi-based personalized meal subscription platform Calo has secured $39 million in a Series B funding extension round, bringing its total Series B funding to $64 million. Read More from the Global Wellness News ™

Health-Ade Kombucha Sells for $500 Million The brand, founded in 2012, is distributed in thousands of locations in the U.S. Read the article on the Wall Street Journal > Read More from the Global Wellness News ™

Creatine’s Boom Exposes Quality Concerns Independent testing from Eurofins, SuppCo, and NOW Foods revealed widespread misrepresentation in the creatine gummy category. Read More from the Global Wellness News ™

The World’s Richest Woman Has Opened a Medical School The Alice L. Walton School of Medicine is taking a new, whole-health approach to medical education. Read More from the Global Wellness News ™

Let them, creatine and fibermaxxing: the biggest wellness trends of 2025 (so far) Here’s what you need to know about the supplements, procedures and hacks everyone’s discussing Read More from the Global Wellness News ™

Novos Launches ‘Longevity Bar,’ Emphasizing Protein Quality Over Quantity With 15g of protein, longevity ingredients and a Mediterranean diet-inspired formula, Novos wants to redefine meal replacement bars. Read More from the Global Wellness News ™

Peptide stacking is the latest viral wellness trend. Experts urge caution Promising muscle growth, fat loss, and focus, peptide stacks are going viral. But experts warn the risks-and shady marketing-are growing just as fast. Read More from the Global Wellness News ™