The Trend in the News – Dec 14 2022

TREND: Baby It’s Cold: Ice Plunges & Cold Therapies Are on Everyone’s Wishlist. Week of December 14th, 2022 Hot & Cold Therapy Is About to Be Accessible To The Masses: How To Get In On It – MindBodyGreen Lifestyle MindBodyGreen’s 2023 trend forecast includes a deep dive into why “good stress” is good for you, including the benefits of hot and cold therapy for recovery.…

TREND: Baby It’s Cold: Ice Plunges & Cold Therapies Are on Everyone’s Wishlist

TREND: Baby It’s Cold: Ice Plunges & Cold Therapies Are on Everyone’s Wishlist   The pandemic and its threat to global health, accelerated our fascination and experimentation with any practices that promised to build resilience, combat stress or improve immune functions. One of the hottest therapies to come out of this happens to also be one of the coldest: extreme, ice-cold, whole-body immersion. The concept…

Trend: The Rise of Menopause Retreats

Trend: The Rise of Menopause Retreats   Menopause, an inevitable transition affecting half the world’s population that can bring serious physical and emotional challenges, has been criminally ignored in culture, medicine, and yes, wellness. Now it’s bursting out of the cultural closet, there is a rising storm of menopause-focused solutions, and on the travel front, more destinations are launching menopause retreats where women come together…

Trend in the News – Oct. 19, 2022

TREND: Menopause Retreats Week of October 19th, 2022 The rise of the menopause vacation–The Wall Street Journal  Provides a good overview of the trend, looking at a number of resorts, wellness destinations, and individual practitioners rolling out menopause retreats–and the diverse approaches their programs consist of. Interviews doctors on the evidence for what can help from the wellness space (stress reduction, education, some nutritional changes,…

The Trend in the News: Sept 7th, 2022

TREND: The Wealth Divide is Widening: Super-Expensive Wellness is on the Rise Week of September 7th, 2022 Ultra-rich fueling sales of luxury brands despite inflation and recession fears–CNBC A couple of weeks ago, companies that cater to the ultra-rich, such as LVMH (Dior, Louis Vuitton, etc.), Ferrari, Capri, etc. are all reporting super-strong first-half 2022 sales and hiking profit forecasts, while companies like the Gap…

Trend: The Wellth Divide Is Widening: Super-Expensive Wellness Is on the Rise

Trend: The Wellth Divide Is Widening: Super-Expensive Wellness Is on the Rise   The pandemic brought new demands for a less elitist wellness market, but it also fueled growing wealth disparity–so we’re seeing more expensive, exclusive wellness than ever before: $4,000/night room rates at new wellness hotels, $75 million wellness condos, $200,000 cosmetic procedures, and a surge in private, expensive wellness social clubs (or the Soho-House-ification…

Trend in the News – August 19th, 2022

TREND: THERMAL BATHING IS HOT (AND COLD)   Week of August 10th, 2022 Othership: An Oasis For The Sober-Curious–Forbes Othership is described as a dreamy modern bathhouse that offers classes combining breathwork, sauna and cold plunges. It was created out of founder and CEO Robbie Bent’s commitment to sobriety and wellness. Bent had been experimenting with wellness practices to help him and, in the process (and…

TREND: THERMAL BATHING IS HOT (AND COLD)

TREND: THERMAL BATHING IS HOT (AND COLD)   Post pandemic, consumers are amping to explore new forms of sweat bathing and reap the benefits of hot/cold contrast therapy. In our 2022 trend, Urban Bathhouses and Wellness Playgrounds, we explored the revival of communal hydrothermal bathing, an age-old, traditional wellness experience that is being embraced the world over. By Cassandra Cavanah  There’s a plethora of amazing, often…

Trend in the News – July 6th, 2022

Trend: Urban Wellness Resorts Will See Future Growth after Pandemic Pause   Week of July 6th, 2022 Pandemic Speeds Up Urban Wellness Resorts as Sanctuaries for Self-Care–Virtuoso Even before the pandemic, urban wellness resorts – restorative sanctuaries with comprehensive fitness, health, and spa services amid the big-city thrum – were proliferating globally. But Covid-19 seems to have sped up their adoption as the mass return to…

Trend: Urban Wellness Resorts Will See Future Growth after Pandemic Pause

Trend: Urban Wellness Resorts Will See Big Growth After Pandemic Pause   Yes, the pandemic fueled a flight from cities to deeper-in-nature destinations for both residents and travelers. Urban wellness resorts saw a pause, but the future is more–and more sophisticated–destinations, because cities are getting a deep “wellness re-think” and a serene wellness sanctuary is an ever more attractive model for a city-stay.   Back in 2019,…