Emerging from the keynotes and discourse on this topic at the 2024 Global Wellness Summit (GWS), Watershed Wellness is Trend #5 inside the GWS’s The Future of Wellness: 2025 Trends report, the latest edition of the longest-running global wellness trends report providing a detailed (130-page) forecast of the 10 trends that will make waves in health and wellness in the year ahead.
Inside the report, author Jane Kitchen illuminates how the wellness industry is taking a leadership role in the water crisis, and why it is imperative for wellness business operators and developers to understand what’s ahead. As water scarcity becomes a growing concern worldwide due to climate change, population growth and pollution, the spa and wellness industry must rise up, both collectively and individually, to address the problem. Spas by nature are intrinsically linked to water—the word spa is said to come from the Latin salus per aquam or “health through water”—but as our planet becomes increasingly less healthy, and droughts and water shortages become more commonplace, it will become imperative for spas and wellness establishments to do more to help preserve, replenish and renew our water supplies.
Learn about the “biggest crisis no one is talking about” and explore solutions and case studies leading the way to a sustainable future.