“Well Fashion” Means a More Inclusive Fashion Industry

Summit Trend in the News: Well Fashion   Fashion’s Long Road to Inclusivity – Business of Fashion In the last year, fashion brands have been called out for everything from cultural appropriation to racism, and this article looks at fashion’s long, non-inclusive history and how a new storm of identity politics, consumer activism and social media look to bring about lasting change and a more…

Successful Brands of the Furture Will Be “Nature Smart”

TREND: PRESCRIBING NATURE Nature Smart More and more companies are promoting the outdoor lifestyle. “Nature Smart” brands are educating consumers on the benefits of nature. It used to be that the person who served as the poster child for this idea was more of a modern-day hippie than a corporate CEO. They would literally shout from the mountaintops. All of that continues to change. REI…

Prescribing Nature: Plants Are the New Pets

Summit Trend in the News: Prescribing Nature The One Thing Millennials Haven’t Killed Is Houseplants – Bloomberg Record demand for Instagram-ready flora has sent “plant parents” scouring the web for fiddle-leaf figs. With millennials delaying parenthood, plants are the new pets, and they’re meeting the yearning among young generations to reconnect with nature. Millennials love plants so much they’re convincing tech companies to replace office artwork with “living…